Wednesday, June 12, 2013

LinkedIn Endorsements


Recently, I saw an article written about LinkedIn endorsements. You know, those little check box endorsements that were added to LinkedIn approximately 9 months ago.

I didn’t keep track of the article I’m referring to because I was traveling when I read it but I distinctly remember the person who wrote the article suggested that the new click box endorsements were worthless.

Worthless Endorsements?

So what this writer said to me is that the endorsements I’ve purposefully and selectively given people I know personally have been worthless endorsements.  I have to totally disagree.

Thank You for Endorsing my LinkedIn Profile

I’ve received many endorsements on LinkedIn from people who know me personally, from people who are in my network and have been following my Security Recruiter Blog or have found one of my articles in CSOonline.com for example and from people who don’t know me at all.

I’ve been endorsed for personnel management.  I assure you that I didn't add that to my profile because that isn’t one of my strengths and the skill certainly doesn't deserve an endorsement.  I’ve been endorsed for security.  While I’m flattered, I am not a security practitioner and I likely say that a half dozen times per day on the phone.  I’m in the people business!

I’ve been endorsed for recruiting, entrepreneurship, executive coaching, negotiation and more and those endorsements actually fit my strengths.

Make Someone’s Day

My suggestion is that you don’t miss out on an opportunity to pass on a complement to one of your LinkedIn connections and that you don’t miss an opportunity to make someone’s day.  Just like every other feature available on LinkedIn, everything available on LinkedIn is not for everybody.

Build a Strategy for Leveraging LinkedIn

Build a strategy around the ways in which you will leverage LinkedIn and recognize that it has been and continues to be the world’s largest and fastest growing business network. 
If you aren't sure how to build a strategy, I can help through my SecurityJobCoach.com services.

LinkedIn Trivia

Did you know that LinkedIn grows at the rate of 2 people per second around the globe?  My personal LinkedIn account representative has told me that on more than one occasion.

Have a great day and go network with someone new to you.  I guarantee that I’ll follow my own advice today!


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