Right now, you have an opportunity to improve your personal branding in order to stand out from the crowd. These are two examples of custom LinkedIn headers I've built for my own LinkedIn page.
If you take action now, you can stand out from the crowd. I look at hundreds of LinkedIn profiles every week as a security recruiter. Some profiles are okay. Many profiles are simply a skeleton that someone likely put up years ago and has never done any work to improve since.
A very small number of profiles I visit are taking advantage of a custom header. You can add a unique custom header if you have a premium LinkedIn account. When I do run across a custom header, 50% of the time, the header was built with the best of intentions but it was not built to take the LinkedIn pop-ups into account.
Another 40% of LinkedIn profiles I visit that have a custom header simply have a header with one of LinkedIn's stock photos. Why not use your header as a billboard to let the visitor to your profile know who you are, what you do and what you're great at delivering professionally?
The words you see in my headers have no SEO value that I'm aware of because they are words embedded into a picture. It is my LinkedIn Profile Optimization service that teaches my clients how to build a LinkedIn profile that will be found be recruiters and hiring authorities. Here's an example of a recent LinkedIn Profile Optimization client's success in just a short period of time.
How about taking your LinkedIn profile to the next level?
When you visit SecurityJobCoach.com, you'll find all of my Personal Branding services priced individually. You'll also find all of my services priced in bundles with discounts when you purchase more than one service at a time.
- Great resume content serves as the foundation for great LinkedIn content
- Strategically building your LinkedIn presence in order for employers and recruiters to find you for the right reasons increases your odds of being found for your next career opportunity.
- Customizing your LinkedIn header makes it easy for the visitor to your LinkedIn profile to determine whether they should read your profile or whether they should move on to the next one. You can put whatever information you desire in your custom LinkedIn header.